
Strategy & Operations Leadership | Testing Business Ideas & Program Builder
I build for the better decisioning behind better products, programs, and projects.
(Jobs to be done)

Get off the hampster wheel.
Improve planning horizons with better confidence in your prioritization strategy.

Make collaboration functional.
Accelerate decisioning with shared mental models and less gatekeeping.

Put the pain in the right place.
Use feedback loops and escalation paths to test and tie decisions to their results.

Inspect what you expect.
See the total cost of ownership with better visualize risks and dependencies.
Manage strategic ambiguity with better decisioning.
Intentional decisioning leads to insights that create repeatable results even in the most uncertain of circumstances.
Are you fully accessing your organization’s intellectual horsepower?
Power plays and priority politics will tax your culture and limit collaboration when cross-functional teams lack a common structures for decisions.
Strategic ambiguity puts a ceiling on your ability to leverage AI and automation.
(Cases)

2023-2026
From consent order to “Outstanding, zero findings”
Director, Programs & Planning · led program integration and governance under the SVP/General Counsel
A CFPB consent order landed 80+ requirements on the business with minimal systems to run them. I built the governed operating program that integrated all of them in 90 days and produced the 100+ page annual regulator report. Independent auditor Crowe rated the second review Outstanding, with zero audit findings — up from Satisfactory the prior year.
Regulatory Transformation
Detailed case study available on request

2015+
One method: opposite problems
Signature operating framework · built at LDS, proven again at Credit.com
Every stalled priority I’ve met shares a root cause: teams rush to activity before the requirements, outcomes, and evidence are clear. ROAD is the method I built to prevent that. Requirements → Outcomes → Activities & Assumptions → Diagnostics — a repeatable way to turn an ambiguous mandate into governed execution. I first built it to launch new compliance- and brand-aware capabilities across a 250+-property enterprise, then reapplied the same system to remediate under a CFPB consent order. Same method, opposite pressures.
Operating System
One-pager and diagram in progress

2026
AI inside the guardrails of a regulated operation
Director, Programs & Planning · Credit.com · set governance and built pilots; prompt-driven, not model engineering
Most AI pilots in regulated businesses stall on one question: can we trust it near consumers and examiners? I stood up the enterprise’s AI governance so the answer could be yes, then built to it—a debt-assistance pilot assembled on Lovable, and a rebuilt marketing compliance-review flow with an expanded UDAAP ruleset that moves first-pass violation detection directly into the workflow. Governance first, then tools that live inside it.
AI & Regulated Ops
Write-up and demo in progress

2014
Reactive to proactive: From cancel-save to a measured product
Director, Programs & Planning · Credit.com · product innovation
A reactive “cancel-save” — where a departing customer had to source their own notary — was quietly costing retention. I identified, championed, and launched a remote online notary service that reframed it as a proactive offering, with the business case built on unit economics and the service team upskilled as notaries. Measured against a control group, single-session participants showed higher product efficacy and roughly 25% higher ARPU within 30 days, with the six-month cohort trending about a month longer in tenure.
Product & Portfolio Ops
Cohort analysis available on request
Tactics without the means to implement them risks having delusions of grandeur and calling it strategy.
(About Me)
Across 15 years I’ve been consistently pulled toward ownerless priorities in complex, regulated, or transformation environments where clarity of process and executive alignment are the difference between good intentions and real outcomes.
I began my career helping product managers to measure and validate their assumptions through iterative testing. The traction I could create in the design process scaled because it created real visibility and alignment and I moved from measuring performance to shaping the operating models that drive it.
I developed my approach to help business leaders give better voice to their expectations and create the clarity that unlocks the power of automation and delegated decisioning any effective organization needs to survive.
(Principles)
Optimization
An organization is perfectly designed to get the results it achieves.
Success is Learned
When our perceptions reflect reality, we can successfully predict outcomes—systematic validation of our beliefs leads to repeatable outcomes.
Cultural Integrity
Every experience employees have with leadership and structures will either reinforce our values or create counter-beliefs that undermine connection.
Make It Visible
You can’t expect what you can’t inspect. Business Model Canvas
Change
Create context that converts through observations, analysis
Positive Psychology
Teams that can remain present in a sense of progress are more resilient and deliver better business outcomes.